Over the years and through economic changes, a business can lose it's story and passion.
The very reason that launched it into business is no longer conveyed in its marketing communications.
They lose opportunities to communicate in compelling ways.
They miss top of mind with the prospects they court.
Over time they assume customers are aware of all their products and services.
Without clear, compelling marketing messages they lose positional power.
They discover that customers are buying the products they offer from a competitor.
Our expertise in advertising, design and overall
communications addresses issues like these.
Think of it as Mind Combat.
Consider us a resource, a potential for amazing results.
As Creative Director and Marketing Strategist I work with a group of professionals
who are highly focused and compelled to bring success to every challenge.
We see the amazing results in sales and marketing that differentiation can achieve.
Creative Director with Mason Advertising. Ex ecutive Creative Director at STG. Founded InComm, an advertising agency that grew to the 141st fastest growing firm in New England in its sixth year, serving as President and Creative Director. President and Chief Creative Officer of Silverman Group, a national sports marketing, branding and design firm. I also worked on the corporate side as Director of Sales and Service with General Signal, a Fortune 200 public company reporting directly to the President. And that happenes
I also have a keen interest in spirituality and work as a marketplace chaplain and have conducted many seminars such as, Marketplace Mastery and Cycle of The Harvest, with a focus on God-given giftedness and callings.
I work closely with companies to introduce new products, revitalize existing products, develop image and positioning, improve sales and marketing initiatives and above all increase sales.
I have been honored to garner dozens of awards of creative excellence including several in international competitions such as the prestigious
International John Caples Award and
5 International Telly Awards.
These are stringent competitions based on creative excellence and actual results.
The Key: If you have a product that should stand out,
don't let it blend in with all the others out there!
If you are interested in creating a stronger, more vibrant, enduring sales initiative for your company, why not contact me. We'll start with a thought provoking conversation.
Al Pirozzoli Southbury, CT 0648 203.232.5527